Less Salt, No Brine Production Hassles, Zero Heavy Investment

 Lunch & Learn | Hosted by the Town of Biddeford & Innovative Surface Solutions See how easy it is to upgrade your winter road strategy without breaking the bank. Join us at the town garage for free lunch and game-changing insights. 

Join us in Biddeford, ME - August 26th 11:00-1:30

Save My Seat
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"We've used significantly less salt to clear our roads up, and they're holding longer with the ProMelt winter liquids, and we're doing less trips."

Bruce Putnam

Road Commissioner, Town of Bolton, VT

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"I can tell you it's like night and day, not having it and then having it, it makes your process so much more efficient. ... it will save us money because it works so well."

Alan Van Wormer

Highway Superintendent, Town of New Baltimore, NY

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"This product by far is meeting every single requirement that I'm looking for as a highway superintendent, in the last 12 years of being a highway superintendent, I have not found a product in the market that has actually marked off every single factor on what I've been told can do. This product is doing exactly what I was told it can do. Very impressed, would highly recommend."

Benjamin J Perry

 Highway Superintendent, Town of Ghent, NY 

What You'll Learn at This Lunch & Learn

Discover how liquid anti-icing can transform your winter operations—saving salt, labor, and budget while delivering safer, clearer roads.

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Calculate your salt savings potential

See the exact math behind 30–50% salt reductions achieved by regional municipalities

Understand the real ROI of liquids

Learn how material waste reduction directly offsets equipment setup costs

Master the science of anti-icing

Discover why liquids bond to pavement and prevent ice formation before it starts

Examine real-world local case studies

Review data and application rates from neighboring towns with proven results

Optimize your labor operations

Reduce call-backs and maximize crew efficiency with longer-lasting road treatments

Start with equipment you already have

Use existing dust control equipment with a simple spray bar conversion

Network with fellow public works leaders

Connect with peer superintendents facing the same winter maintenance challenges

Receive an actionable implementation plan

Walk away with a clear roadmap to implement liquids and control your winter budget

Space is Limited - Don't Miss Your Opportunity for Operational Efficiency

Save My Spot

Learn From Winter Operations Experts

Our team of winter maintenance experts and local public works leaders will share proven strategies, real-world data, and practical implementation guidance to help you reduce salt dependency and optimize your winter operations

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Rick Govoni

Territory Manager,  Innovative Surface Solutions 
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Joey Lovejoy

Assistant Director of Publc Works, City of Biddeford

Safer Roads Start with Smarter Winter Strategies

Liquid Anti-Icing Solutions

Our magnesium-based liquid anti-icing solutions are applied directly to road surfaces, preventing ice formation before it starts. Reduce salt dependency by up to 40% while keeping roads clearer for longer periods.

Equipment Conversion Services

Simple spray bar conversion kits allow municipalities to leverage existing dust control equipment for winter liquid applications. No expensive brine-making facility required. Plan to start your salt savings this winter with minimal capital investment.

The ROI of Liquid Anti-Icing

Discover how liquid anti-icing programs deliver measurable ROI through reduced material costs, improved operational efficiency, and extended road treatment duration.

Real-World Local Success Stories

Learn from neighboring municipalities who have successfully reduced salt dependency by 30–50% while maintaining safer, clearer roads with fewer crew call-backs.

Register Now for the Lunch & Learn